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Consumer Behavior

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The Psychology of Parental Purchase Decisions: Understanding Consumer Behavior in Family-Centric Markets

The Psychology of Parental Purchase Decisions: Understanding Consumer Behavior in Family-Centric Markets

Industry Insights
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Marketing Parenthood: The Strategic Use of Color in Family-Oriented Products and Branding

Marketing Parenthood: The Strategic Use of Color in Family-Oriented Products and Branding

Industry Insights